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Loewe X Bodo Sperlein.

Product Design, Art Direction, Brand Strategy.
2015-2018


Created at Bodo Sperlein
Defining, developing and launching Loewe’s award winning product ranges, marketing strategy and physical touch-points.

With: Studio Small



Andy Marsden is a creative Industrial Designer, currently based in London. Since 2014 he has consulted international brands as a Designer at Bodo Sperlein London.



He has expertise in product design, creative direction and strategy.


Awards

Onda by Bodo Sperlein 
Wallpaper Award 2020

Loewe bild 9 by Bodo Sperlein
Born Award Winner

Loewe bild 5 by Bodo Sperlein 
IF Award 2018, 2018 DIA Design Innovation Shortlist

Loewe bild 3 by Bodo Sperlein 
IF Award 2018

Dazzle Masks

Design Concept
April 2020


Inspired by dazzle camouflage this concept is a visual conversation on facial coverings, privacy and social norms. Reacting to the resulting possibility of greater personal surveillance and the huge shifts in daily lifestyles due to the global pandemic.